Author: William G. Zikmund/Barry J. Babin/Jon C Carr/Mitch Griffin

Brand: Cengage

Edition: Ninth

Binding: paperback

Number Of Pages: 692

Release Date: 16-10-2013

Details: This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. Business research methods, 9E, is the ideal text for undergraduate and first year MBA courses in marketing, management, or Quantitative studies.

EAN: 9789353503260

Package Dimensions: 11.2 x 8.6 x 1.2 inches

Languages: English