Author: Priya Shahi

Brand: Abhishek Publications

Features:

• fashion-forward

Binding: hardcover

Number Of Pages: 204

Release Date: 01-12-2024

Details: "Fashion Forward: Merchandising in the Digital Era" delves into the transformative impact of digital technology on the fashion industry, particularly in merchandising. This book explores how e-commerce, social media, and advanced analytics have revolutionized traditional practices, enabling brands to reach global audiences, personalize shopping experiences, and optimize their supply chains. Through a blend of expert insights, case studies, and practical strategies, "Fashion Forward" provides a comprehensive guide for fashion professionals looking to navigate and thrive in the fast-evolving digital landscape.

EAN: 9789356529625

Package Dimensions: 9.1 x 5.9 x 0.6 inches

Languages: English