From Oberoi to Oyo: Behind the scenes with the movers and shakers of India’s hotel industry
From Oberoi to Oyo: Behind the scenes with the movers and shakers of India’s hotel industry
Author: Narayanan, Chitra
Brand: Penguin
Color: Blue
Edition: First Edition
Binding: paperback
Number Of Pages: 288
Release Date: 30-09-2022
Details: A captivating account of innovations, disruptions and challenges that define the Indian hotel industry.
How did the Taj, the Oberoi and the ITC hotels come to dominate the Indian hotel landscape? What are the challenges thrown by the disrupters-the foreign chains, OYO, the online travel agents and the young start-ups? What does the future hold?
This book answers these and many more such questions.
Based on the author's years of observation of the industry and interactions with key stakeholders, this book takes you through the tumultuous history and evolution of the Indian hotel industry. It also captures the enormous shifts and changes including guest preferences, consumer profiles and disruptions brought in by technology. Packed with some exciting profiles and analysis of strategies, it also attempts to provide a glimpse of what lies in store for the future.
EAN: 9780143428374
Package Dimensions: 7.8 x 5.1 x 1.3 inches
Languages: English
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Description
Author: Narayanan, Chitra
Brand: Penguin
Color: Blue
Edition: First Edition
Binding: paperback
Number Of Pages: 288
Release Date: 30-09-2022
Details: A captivating account of innovations, disruptions and challenges that define the Indian hotel industry.
How did the Taj, the Oberoi and the ITC hotels come to dominate the Indian hotel landscape? What are the challenges thrown by the disrupters-the foreign chains, OYO, the online travel agents and the young start-ups? What does the future hold?
This book answers these and many more such questions.
Based on the author's years of observation of the industry and interactions with key stakeholders, this book takes you through the tumultuous history and evolution of the Indian hotel industry. It also captures the enormous shifts and changes including guest preferences, consumer profiles and disruptions brought in by technology. Packed with some exciting profiles and analysis of strategies, it also attempts to provide a glimpse of what lies in store for the future.
EAN: 9780143428374
Package Dimensions: 7.8 x 5.1 x 1.3 inches
Languages: English
