Book Details

• Publisher: Sultan Chand & Sons
• ISBN: 9788180547386
• Edition: 1st Edition
• Language: English
• Weight: 710.00g
• Title Code: 1169
• Author: Varshney R.L., Maheshwari K.L., Maheshwari R.K.

About the Book
The 1st Edition of this Business Economics textbook by Varshney R.L., Maheshwari K.L., and Maheshwari R.K., published by Sultan Chand & Sons, is specially designed based on the unit-wise structure of the curriculum prescribed by Guru Gobind Singh Indraprastha University (Delhi). The book is structured to facilitate effective teaching, learning, and examination preparation.

The text emphasizes both theoretical concepts and their practical applications, with a strong focus on the metrical dimension of the subject. It includes numerous decision-making situations, supported by solved problems and case study illustrations, helping students understand how economic principles are applied in real-life business scenarios.

Special attention has been given to include Indian examples and experiences, making the content more relevant and relatable for students in India. The book also uses tables, diagrams, and charts extensively to simplify complex concepts and enhance clarity.