Book Details

• Publisher: Sultan Chand & Sons
• ISBN: 9789351611257
• Edition: 6th Revised Edition
• Language: English
• Weight: 300.00g
• Title Code: 1150
• Author: Gupta C.B. (Dr)

About the Book
The 6th Revised Edition of this book by Gupta C.B. (Dr), published by Sultan Chand & Sons, presents the subject in a systematic and analytical manner, ensuring a deep and clear understanding for students. The book adopts a contemporary approach, making it relevant for modern academic and practical requirements.

The content is arranged comprehensively, covering all essential topics in a structured format. It also incorporates insights from Indian industry, presented through special boxes, helping students connect theoretical concepts with real-world business practices.

Salient Features

• Systematic and analytical presentation of subject matter.
• Contemporary approach aligned with current trends.
• Comprehensive coverage of topics.
• Inclusion of industry insights from India for practical understanding.
• Helps develop an in-depth understanding of the subject.

Pedagogical Features

• Learning objectives at the beginning of each chapter.
• Use of tables, boxes, and diagrams for clarity.
• Chapter summaries for quick revision.
• Test questions for self-assessment.
• Case studies for practical application.
• Select bibliography for advanced learning.